By now, in running your dermatology practice, SEO you know too well that this industry is thriving and offers a promising future. Yet, this privilege doesn’t come free; so much competition and different dermatology clinics sprout out of nowhere. If you don’t take your marketing efforts up a notch, they could likely take away your…
In today’s marketplace, the age-old adage “the customer is king” rings more valid now than ever. Aesthetic patients have higher expectations, and medical spa owners need to be customer-service sensitive to meet the rising demand. The medical aesthetic industry is a unique environment extremely dependent upon new patient growth, retention, and lead conversion. In a…
MarkeThe aesthetics industry is booming, and it is expected to continue growing at the rate of 10% every year. For this reason, setting up and running your aesthetics clinic seems more tempting than ever before. For anyone who can relate to this feeling, it is essential to understand that the change in working as a…
If you’re in the business of enhancing people’s physical features, you’ve probably realized full well that you’re not alone in this mission. Minimally invasive cosmetic procedures have gotten more mainstream these past years, and that pace isn’t slowing down anytime soon. Adding non-invasive cosmetic treatments to round out your services and aim for a larger…
Social media has become a potent marketing tool that businesses need to utilize appropriately in this booming digital world. As your manager for your aesthetics practice, hiring a social media person has never been more essential. Aside from running your business, managing different social media accounts and ensuring they are permanently full of valuable content…
Establishing an online presence with Digital Marketing is more critical than ever when increasing your credibility, building your brand, and managing your business reputation. A few things to accomplish to keep the ball rolling are being active online, engaging with your customers and prospects on social media, and sharing customer reviews. If you aren’t doing…
If we go back a few years, a medical aesthetics practice could get through only by having a straightforward, compelling website that explains its services, available treatments, benefits, etc. Today, that scenario would be woefully insufficient for any aesthetic practice. To make it to a rapidly increasing and competitive industry, your dermatology clinic or med…
The cosmetic market and beauty consumption have grown exponentially, and experts expect it to continue growing strongly. Cosmetic business and brands face monumental challenges in e-commerce, but with the evolution of consumer behavior brought by the digital age. Nevertheless, the booming digital world has taken the cosmetic industry to a higher level, bearing more connections.…
Today, Botox is nearly one of the most commonly used non-invasive treatments, and it has made its way to popularity in the medical aesthetic industry. Most people don’t quite understand Botox’s natural function, how and why people use it, and its top-notch anti-aging benefits. Due to this, it has created a unique demand when brainstorming…
Are you thinking of boosting your reputation and bringing in more clients to your clinic? Then it’s about time to elevate your marketing strategy for your dermatology practice! You may feel overwhelmed, especially if you don’t have a dedicated digital marketing team. Yet, this post will help navigate your attention so you may focus more…