The COVID-disrupted years of 2020 and 2021 have quickly ended, and while many are hoping that our lives will be back to normal this 2022, we still have some way to go yet. Especially with the economic impacts that the pandemic brought, they will likely play their part over the next few years and in…
The medical spa industry thrives, which means more patients and higher consumer demand. Due to this, more medical spas are open to meet the growing demand, and it is critical to set your practice apart in your market, which can also impact your practice’s growth in the long term. Effective digital marketing and a robust…
The COVID-disrupted years of 2020 and 2021 have quickly ended, and while many are hoping that our lives will be back to normal this 2022, we still have some way to go yet. Especially with the economic impacts that the pandemic brought, they will likely play their part over the next few years and in…
A new year is fast approaching, and with it comes a fresh and unique set of challenges to tackle in the world of digital marketing. As social media evolves rapidly, it can be challenging to clearly understand where your business stands compared to your competitors. On a lighter note, anticipating and keeping a close eye…
Social media is a powerful marketing tool, and it can produce massive benefits for aesthetic practices to expand and attract new patients. Although, this kind of potential comes with pressure. Social media experts spend a significant amount of time planning, posting, and analyzing results, but you and the people that work for you might not…
It is far from surprising that the time between now and New Year’s Day can be considered the busiest season for online shopping. Typically around this time, people would look for gifts to give to their loved ones. Studies show that the average consumer purchases sixteen different gifts online during the holiday season from Holiday…
Social media has become a meaningful way to connect people and a more accessible communication line. As consumers invest more time on the different channels for various reasons, profound effects on their behaviors and attitudes start to materialize, which changes the marketing landscape for businesses using these platforms in their digital marketing strategies. Social media…
For the current digital world that we live in, social media advertising is an essential component of your business marketing strategy. Whether you run a large firm or a small local shop, it doesn’t matter. With people investing most of their time online, your business primarily needs to gain a presence on platforms where you…
Running a cosmetic surgery practice while establishing social media presence can be overwhelming, especially if you handle both on-site and the online platform. But, do not let the pressure make you stop losing your balance. Social media, if utilized well, can be an asset to your practice. Many individuals who practice cosmetic surgery still rely…
Internet searching is thriving in the medical aesthetics industry. With ongoing analysis and adjustment, merging strong organic and paid search strategies is key to soaring through the rankings. With cutting-edge solutions, your aesthetics practice will land on Google’s first page, where over 90% of all website traffic originates. And here comes SEO. Some might ask:…