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Introduction The marketing world has changed dramatically over the last few years. Still, one thing remains the same: you must find a way to get your brand in front of as many people as possible. In this article, we’ll look at some simple ways you can use technology and content to attract more online patients. Write and Publish Testimonials Testimonials are a great way to build trust and credibility with potential patients. They can be used on social media, your website, or your newsletter. You must clarify that the testimonial is from someone who has received treatment from you—not just a random satisfied customer who happened to find their way into your inbox after reading an ad for another clinic. To get started, create a list of patients who have been through the plastic surgery process before and would be willing to give their honest opinion about their experience with you as