What is Google My Business?
Google My Business is a free tool that helps businesses manage their online presence across Google, including Search and Maps. It allows you to build a listing for your business on Google and connect with customers.
Google My Business (GMB) is an easy-to-use dashboard where you can claim your local business information on Google. The dashboard also allows you to share photos, videos and offers with customers who search for your business or nearby places in the same category (like restaurants). You can also use GMB to respond directly to reviews posted about your company on Google Search or Maps.
Why is Google My Business beneficial to your practice?
Google My Business is a free platform that allows you to manage your practice’s online presence, including Google searches and Google Maps. It’s easy to set up and will help you appear in local searches, allowing your website or landing page to rank higher than competitors in the same area. In addition, Google My Business will enable you to show up in the Knowledge Panel section of search results—an excellent opportunity for potential patients to learn about your services before visiting your office!
Google My Business also allows dermatologists who use it with their reviews feature enabled (which can be done through their account settings) to respond directly on Google Reviews when patients need their assistance or have questions about treatment options. This handy tool makes it easier for patients considering a visit with one of our doctors but aren’t sure where they should go first – now they’ll know precisely who has helped others like them get better results from similar conditions!
How do you claim a listing on Google My Business?
- Go to [Google My Business](https://www.google.com/business/) and click on “Get verified”
- Follow the instructions and get a verification code.
- Verify your listing by entering the verification code, then wait while Google processes your request
- If it is successful, you will receive an email confirmation that includes a link to view your business on Google Maps listings and verify ownership of any additional websites associated with your company.
What should you have in your Google My Business listing?
- Business name, address, and phone number. You need to have this in your listing so that people can find you.
- Hours of operation. This is one of the most important things to include because it shows up on the Google search results page as a small icon at the bottom right corner of your listing page that lets users know if they can come in during those hours or not.
- Photos – showing what kind of services you offer will give potential customers an idea of what it could look like when they get service done at your facility (make sure these are high-quality photos).
- Reviews – having positive reviews will help build trust among potential patients looking online, especially when combined with all other elements listed here! It’s also good practice to recommend friends/family members leave reviews, too, so there’s even more credibility behind what people say about us being great doctors 🙂
Your dermatology practice can benefit from having an optimized Google My Business listing.
Google My Business is a free and easy-to-use service for businesses that want to help customers find their business online. It’s possible to get a Google My Business listing for your dermatology practice, even if you’re not the marketing guru of your office!
Google My Business helps you with online search results in three ways:
- You can edit business information on Google Search and Maps.
- You can add photos of your business (such as virtual tours).
- You can receive notifications when reviewers recommend or add photos/reviews about your practice.
