The beauty and cosmetic industry go through trends that are both consistent and fast-paced. By running a medical spa, you might feel like you’re in the middle of a rat race as you aim to take advantage of these trends while they’re hot. Well, you’re in for a treat because Microneedling is hot right now!…
Spa and cosmetic treatments are becoming more and more popular. It is projected that revenue will continue growing through 2022 with the combination of luxury day spas and medical spa practices merging to create an all-inclusive experience for clients. These medical spas are for the clients who want their hair done or brows waxed and…
It is far from surprising that the time between now and New Year’s Day can be considered the busiest season for online shopping. Typically around this time, people would look for gifts to give to their loved ones. Studies show that the average consumer purchases sixteen different gifts online during the holiday season from Holiday…
If you’re in the business of enhancing people’s physical features, you’ve probably realized full well that you’re not alone in this mission. Minimally invasive cosmetic procedures have gotten more mainstream these past years, and that pace isn’t slowing down anytime soon. Adding non-invasive cosmetic treatments to round out your services and aim for a larger…
Social media has become a potent marketing tool that businesses need to utilize appropriately in this booming digital world. As your manager for your aesthetics practice, hiring a social media person has never been more essential. Aside from running your business, managing different social media accounts and ensuring they are permanently full of valuable content…
Establishing an online presence with Digital Marketing is more critical than ever when increasing your credibility, building your brand, and managing your business reputation. A few things to accomplish to keep the ball rolling are being active online, engaging with your customers and prospects on social media, and sharing customer reviews. If you aren’t doing…
If we go back a few years, a medical aesthetics practice could get through only by having a straightforward, compelling website that explains its services, available treatments, benefits, etc. Today, that scenario would be woefully insufficient for any aesthetic practice. To make it to a rapidly increasing and competitive industry, your dermatology clinic or med…
The cosmetic market and beauty consumption have grown exponentially, and experts expect it to continue growing strongly. Cosmetic business and brands face monumental challenges in e-commerce, but with the evolution of consumer behavior brought by the digital age. Nevertheless, the booming digital world has taken the cosmetic industry to a higher level, bearing more connections.…
Today, Botox is nearly one of the most commonly used non-invasive treatments, and it has made its way to popularity in the medical aesthetic industry. Most people don’t quite understand Botox’s natural function, how and why people use it, and its top-notch anti-aging benefits. Due to this, it has created a unique demand when brainstorming…
Are you thinking of boosting your reputation and bringing in more clients to your clinic? Then it’s about time to elevate your marketing strategy for your dermatology practice! You may feel overwhelmed, especially if you don’t have a dedicated digital marketing team. Yet, this post will help navigate your attention so you may focus more…