When it comes to creating a website for your medical spa, there are many things that you need to consider. You must ensure that your website looks professional and is easy to navigate. However, some additional factors can make or break your site—including the design and layout. This article will cover 7 tips to help you create a medical spa website that stands out from the rest.
Follow these helpful tips to make your medical spa website stand out.
1- Make Your Phone Number Visible
Your phone number should be easy for customers to find.
They want to be able to contact you quickly, so make sure it isn’t hidden at the bottom or top of your website.
Don’t use a generic number like 1-800-123-4567, as this will make it difficult for visitors to know if they can reach you by phone. If possible, use a local number, so visitors don’t have trouble dialing it without long-distance charges on their cellphones or landlines.
2- Have a Link to a Mobile Version
If you’re selling a product or service, chances are that your customers will want to be able to find you on the go. With more and more people becoming accustomed to shopping online while they hold their phones in their hands, your website must be mobile-friendly. So how do you make sure yours is? Here are some tips:
- Make it easy for users to find a mobile version of your site. Many people will scroll down and look at other content on the page before scrolling back up again, so having “Mobile” somewhere near the bottom of every page is helpful for those who may not immediately know where to look for a link (and if someone does happen upon it without knowing what it is, pointing out its purpose might give them an idea of how useful a visit could be).
- Make sure your mobile version loads quickly and easily navigate from one page or section of pages to another without difficulty. A few seconds’ waits can seem like ages when someone is trying to access information quickly! You don’t necessarily need everything found in its original form. If there isn’t much difference between versions other than size/resolution/etc., consider replacing some larger images with smaller ones that display just as well over slower connections. Be sure to test this thoroughly because sometimes even small changes can result in significant delays depending on what type of device somebody uses (for example, Android phones tend not to have as much storage space as iPhones; this makes loading times longer). Finally, remember that not all websites display correctly across all devices, so test both types before making any major changes such as changing colors/fonts, etc.; this may sound obvious, but many Medspa owners don’t realize how many people use tablets instead laptops these days, so having separate stylesheets would
3- Display Photos of Your Staff
- When it comes to displaying your staff on your website, there are lots of options. Some medspas put up headshots and biographies of their team members; others choose to showcase a single person’s work in the clinic. The key here is that you want to be able to show off your staff in action—and not just smiling out of frame. You want your patients to see how you interact with them and how they interact with each other. This will make them more comfortable coming into your practice because they’ll know the kind of environment they’re walking into.
- Even if you only have one employee at this point, it’s important not to skip this step! Take photos of your workspace and yourself doing whatever activities you perform day-to-day, like talking with patients or editing spreadsheets (OK, maybe not those things). Ensure all images are consistent in terms of lighting and angle; otherwise, there may be confusion over which version represents reality!
4- Offer Monthly Promotions
Offer Monthly Promotions. Your website is the first impression your patients will have of your brand, so make sure it’s good. Monthly promotions can help draw in new patients and keep returning ones! We recommend having two types of promotions—one for new customers and another for returning customers. You could also offer special deals on referrals or when a patient purchases multiple services or products at once.
5- Add a Frequently Asked Questions Section
If visitors want to know more about your services, they can use the FAQ section. Use this section to answer common questions regarding your website and its services. It’s also a great way to help visitors understand what you offer and why it is so important for them. This will enable them to make an informed decision about whether or not they should visit your Medspa.
Additionally, by addressing some of the most common concerns in this area, you can improve your site’s user experience overall. Answering what people likely think as they navigate through each page of information on your website makes it easier for them to navigate through all pages on that particular topic from then on out (and even across topics).
6- Include Testimonials from Previous Patients
If you’re looking for a way to show off your business, and make it stand out from the competition, try including testimonials on your website. Testimonials are a great way to show off your professionalism and ability to create results for others. They help build trust with potential clients and demonstrate that you know what you’re doing when they choose to work with you.
If someone is considering working with you, why shouldn’t they? A good testimonial can help them understand who will be able to deliver results for them—and it might even convince them that this is the right place for their needs (especially if it comes from someone else).
Testimonials also help build credibility. For example: “I have been seeing Dr. David for 6 months now, and I am very happy with my results!” This quote shows that not only has this person seen Dr. David before but also had great results from his treatments or procedures; plus, he’s happy! All of these things add together, which creates credibility within itself because there isn’t any doubt about whether or not this doctor knows what he’s doing based on these other people saying so himself!
7- Ideal Contact Information
When it comes to contact information, there are two things that you need: a contact form and a phone number. Without either, your customers will struggle to get in touch with you. A short description next to the form is also helpful because it tells users exactly what they can expect from their submission (answering questions about services, scheduling appointments, etc.).
If you want your website to stand out from the competition and make it easy for visitors who may be new to your business or industry—call us today!
We hope these tips will help you get the most out of your medspa website. Remember that the best way to engage with potential customers is by giving them a personal experience and making it easy for them to contact you.