In this exclusive episode of Medical Millionaire, host Cameron Hemphill sits down with Andrea Nord and Heather Gay, the dynamic duo behind Beauty Lab + Laser and stars of “Real Housewives of Salt Lake City.” Learn how they built their successful med spa from the ground up while navigating reality TV fame. Key insights include:

• Building an authentic social media presence with over 50,000 followers
• Leveraging Instagram as a powerful marketing tool while staying true to brand identity
• Managing reputation and generating 1,400+ positive reviews
• Scaling operations with a new location and website redesign
• Behind-the-scenes look at running a med spa while filming for Bravo TV

Perfect for med spa owners and aesthetic practitioners looking to grow their brand and business while maintaining authenticity. Features candid discussion about the challenges and triumphs of scaling a med spa business, with practical tips for building a strong online presence and brand identity.

Transcript: 

Cameron Hemphill, here your host for Medical Millionaire. Hey. First off, I want to thank you so much for joining our podcast.

Our purpose of this podcast is to give incredible insight and value into the medical spa market.

And in this episode, I got some incredible clients and a great guest with me. So I want to welcome Andrea Nord and Heather Gay to Medical Millionaire. This is this is exciting. Thank you so much for joining and taking the time.

Cameron, thanks for inviting us.

Heather, together, we are. I need my sidekick here.

Where’s my side? You do? I do? You gotta have a sidekick camera. Have a couple name too. You have to have a hashtag name, you know, or it won’t work. You would? You would definitely help me out with something like that, right?

Yes. Definitely come up with something together. All right, cool. So let’s jump in. I know that you ladies are super busy. I know that you have a lot going on, obviously, you know, running the lab, being on the show, being moms, like it’s it’s crazy, living in Salt Lake, right?

It’s nuts.

So tell me, first off, I want to get into to your story, just for a second, just so we can get some some backstory. We’ll talk about just the business your life, stuff like that.

But specifically, let’s talk about Beauty Lab and Laser from inception to to where it is now. Like, how did you go from where you were to being on Bravo TV and being known at a national and international level?

Well, that’s a pretty easy answer. I mean, mostly good looks, I would say phenomenal looks, really killer instincts and a business plan that could fail. We were destined for Bravo TV. No, just a flair for drama. And I think, like a lot of just opportunity and good luck, yeah, right timing, circumstance, and,
you know, just perseverance. Really, a lot of the good that’s come to beauty lab has been, you know, fortuitous.

Because just, I think, with any business, you know, you are creative problem solving and like coming up with things and adapting and adjusting. And I think that we built a business that we wanted to go to and that we were really proud of. And so when the opportunity for a television show came in, we were we were already, weren’t looking over our shoulder.

We knew that we had built a business that we could stand behind, and that could be, you know, picked apart on international television, and we had, we were proud of it, and we discussed it like, if exposing our business to the world, if there was feedback that we got that we needed to improve on, we were open to improving on that.

And if there were things that we knew we weren’t, um, guilty of, yeah, or that we didn’t want to change, because we knew our business identity so well that we could just we could just, you know, kind of shirk off the criticisms, and that, I think, was the only reason we were able to really pursue a show. I think a lot of businesses are like, Oh, we’re still, you know, kind of keeping everything together, and we’re not in a position to go on TV, because you’re completely exposed, you know.

And sometimes it’s not worth the exposure if it’s going to reveal that. You know what’s behind the curtain, and we are proud of what’s behind the camera. We welcome the cameras in because we’ve worked hard, and I think another part of that is building a business that can run without you. Because two years ago, when we were at the Institute of Beauty Lab, we were literally like milling the wheat to get the flour to make the bread, to then package the bread, and then slice the bread, you know, like we had to do every single step.

And there’s no way we could have participated in anything extracurricular, let alone a reality television show, if we were still on the, you know, in the trenches of the business. So those two years that we just really dug in paid off, because then we were in a position to really seek other opportunities or accept opportunities that came our way.

Yeah, yeah. And I think that’s awesome. Like, I think you two are very powerful women.

I know you both on a personal line and a business level, right? Our kids hang out and we do stuff, fun stuff in the summer and winter and stuff like
that. So we’re more than interviewees. We’re dear friends. That’s right, that’s right. But you’re also now, right, your guests and your friends. So yes.
Clients?
Yes, no, I think it’s really cool. What you what you ladies have done?

I I love business, and I’ve seen a lot of different businesses out there, and what you ladies have been able to do is, extremely exciting. It’s fun to see you just take charge and crush it. And I think I’ve reached out to you, both of you, just personally and just it’s cool to see, it’s cool to see you have so much passion about your business, and be able to say, You know what this is, who we are, and we want to share that.

And people love it like it’s it’s been cool to see. So I wanted to give you the hats off to you for that. Thank you. You’ve been there from day one. So we love and adore you. Thank you so much. And go Growth99.

Okay, cool. So let’s talk a little bit about social media.

Beauty Lab has over 50,000 followers. Heather, I know that your followers have gone like through the roof ever since you’ve announced that you’ve been, you know, on Salt Lake housewives and I’ve kind of watched that
trajectory.

I bet that curl up your toes, huh? Because you worked so hard. I mean, I cultivated, we together, you know, beauty labs, Instagram, like, painstakingly, like, pouring over is this funny? Is it not funny? Is this offensive? Is it offensive enough? You know, just our social media, and we it was a slow climb and a grueling thing to get to 50k.

Well, we only had like 42 or 3k when the show started. I started out at 3000
and now I have over, like 140,000 followers or something. And it just makes you realize the reach of television and kind of how social media is that great connector, you know, because these are international followers, so it didn’t lend itself to have that many followers for, like, a local business, but you can see basically the potential, yes, because if I was a small business and I got this opportunity, think of what that would

Do to a, you know, an online store that had started out at 3000 and over in 12 weeks, you know, grew to 150k.

Yeah, business, well and truly. I think the genius of Beauty Lab’s marketing was really, I mean, because Heather is our marketing person, that’s her background, and that’s what she does. And I think she saw that Instagram is a free platform. It is an opportunity for totally free advertising, which works for me.

Who does the finances of the business? I’m like, Yeah, Scrooge McDuck is certainly clean.

But like, I think Heather really tapped into what our brand identity was, and saw an opportunity, specifically on Instagram more than any other platform, to really grow and also to like kind of crowdsource our content by encouraging our clients to tag us for repos, that kind of thing. I mean, it is totally organic marketing for us.

Yep, yep, it’s and it’s really what put Beauty Lab on the map, I believe, yeah. I mean, I agree. Like, there’s a lot of people that just scroll like, you know, mindlessly, and they’re just, kind of just in, kind of, they use it as a toy. That’s kind of what we say over here is, you know, if you use Instagram and other social platforms as as a tool versus a toy, and can look at it from a business standpoint, like, where else can you pull up your phone, activate a story and reach 100,000 people in seconds?

Like, this is crazy, so you can’t, you can’t buy that on on Google Ads. You can’t buy that like, I mean, you have to spend a fortune, but you’re exactly right in your reach is goes so far, and you’ve done it very well. In the sense of, like, people want to be on your guys’s Instagram. They want to be on your stories.

They when they come in, like, they almost feel, I’ve witnessed this from just an outsider perspective. They feel honored.
No, I’ve seen it, and I think you guys have done a really good job of that, and it’s proven the model. So, so it’s great.

Okay, so well, that was happening even before the show aired too like, I think we had a reputation of having a really fun social media presence, and it was, and I think it’s a very, very different than what the norm is. And was, I think it’s shifting largely because of Beauty Lab.

But, you know, people. Were really secretive about going to a med spa. It was like even Allergan’s tagline was, “everyone will notice, no one will know.” And we kind of were like, Well, why don’t we want people to know? We think it’s cool to get your lips done. We think it’s yeah to get Botox. We think it’s awesome to get a hydra facial. We like, let’s all talk about it and be proud of it and be excited about it.

And so I think, you know, honestly, it was because of Heather and just how she marketed it, we were able to get people excited about being on our story long before the show even aired. And now I think with the show, it’s, you know, probably even more than that.

But, and since you’re, you know, the bulk of your clients are medical facilities. I mean, we, we, there’s inherent shame in saying everyone will notice, but no one will know. Like, you have to be born with a genetic code of a supermodel, or it’s somehow lesser than like, it’s self care, and we should celebrate self care and celebrate, you know, people making an effort like we would, you know, people post about their workouts, they post about their food, right? They real post about, you know, a facial or laser therapy or whatever. So we removed the shame, and kind of pulled back to the curtain a little bit.

And I think that’s a new direction for the medical world. You know, yeah, I agree. I agree. And I think you’ve made it fun to where, where, like, people enjoy to go to the lab, and I’ve been there, I’ve had hydro facials done there, you’re right. And so it’s, it’s fun, it’s a fun environment. And so, and I think people enjoy, enjoy that experience. And I think you’ve done a really good job of, of kind of just turning the industry upside down a little bit, and have definitely made a name for yourself in that regard.

So I think that’s just awesome. Thank you. And just a little note, Cameron, I know that your listeners are largely going to be what like people, I guess.
And I do think that there’s a little bit of a pitfall when people try, like, see something, and then they just want to duplicate that, like we’ve seen a lot of practices, look at Beauty Lab, what we’re doing on our social media, and try to duplicate that.

And if that is not your brand identity, if you’re not the fun you know, like irreverent practice, it’s not going to translate, and it it does work. And so I think that your listeners need to be really clear about what their identity is, and you can still leverage social media, even if you’re not going to be the fun practice or the millennial practice, or whatever you may be, the doctor who explains everything before the patient comes in, and that’s what your focus is going to be, or you may be, you know, the practice that wants to show how luxurious you are, how glamorous it is, or, yeah, or how great you’re following COVID 19 protocols like you can leverage social media for whatever your identity is, but people have to be clear about what that is, yeah, you’re exactly, almost like, yeah.

It’s like, trying to change up your personality, right? It’s like, No, you are who you are. So love that and enjoy it and then share that. And you’ll people will be drawn to your personality, and it will be easier for you to understand, you know, what the hell to post? Because I hear that all the time, oh, I need to be more active on social media, or I need to, but I don’t know what to do. I don’t know what to post, and I’m kind of worried. I’m scared, you know?

And I’m like, It’s if you read yourself like you have friends they want to see,
you know? I want to be on social media, and we’re not really sure what do you guys want to see? And ask your followers, because they will dictate, you know, what content they want from you. Like, totally we want to learn about PRP or how are Botox units measured.

Like your clientele. Will, you know they come to you for a reason, sure. And the last thing you want to do is have a your Instagram account look like Hooters, and then you walk in and it’s like, you know, the Swiss clinic, you have to, it has to be who you are, so that when I come to the facility, I already feel like I know what’s going to happen. Yeah, and truthfully, there are some clients out there that social media exposure is going to be a turn off.

So that is also, if you know that your clientele is does not want to be featured on Instagram, does not want to be revealed at all, then you have to take a different route and be posting about, you know, yeah, exactly what Heather said, like, what your clients are interested in learning about, because it, you know, maybe something totally different than we could have even predicted.

And we love the feedback too on Instagram. Of, you know, I know we’ve posted like, you know, some injections that people will say, Oh my gosh, I can’t even watch that. That’s, you know, so freaky, or whatever. And then it’s like, note to selves. Don’t post a note on tour again. Or if we do do it from a different angle, or whatever. You know, that is the beauty of social media, is that.

Support that instant feedback, right, right? I totally agree with that. I think it’s, yeah, I think it’s huge. Now you’ve hit it on the head, and I think that the audience will definitely enjoy that. So thanks for sharing. Absolutely.
Okay, so I want to get on the next thing.

So I also hear practices across the US that struggle with reputation management, reviews, Google, Facebook, Yelp, whatever it is. And some are, you know, hey, we’re again, it’s kind of like the social media. They don’t know how to ask, or they don’t have a system, or they may have like, two or three reviews, but they are a busy, like, well established clinic.

And so how have you guys been able to go from, I don’t know, I would say, like, let’s just call it. Make numbers easy, under 100 reviews, to over 1400 reviews. I think last time I checked you were like, 1440 or something like that.

How have you been able to be so successful in that regard, is that, because you have, I think it kind of compounds, and you can obviously let me know, but I think it kind of compounds with the social media, like you have a system in place to ask for feedback, and how was the experience Correct? Is that that fair to say?

Yeah, honestly, like your company is what really got us going on Google reviews. I remember when you approached us, you know, when we were very first starting and just said, Hey, you know you’re you’re gonna your business will benefit if you can have your Google reputation be better than what it is.

And so having you helped us set up a system so that our clients get an email as soon as they check out, and then they are prompted to give us a review. And so I think having that in place, absolutely. I mean, that was the start of it. I think, secondly, making sure that you have the right staff in place and the right procedures and the right experience for clients.

Because, I mean, we all know, like most people are more inclined to live a bad review than a good review. So in order to get good reviews, you really have to knock it out of the park, right, right? Yeah, you have to show up. I mean, you have to, like, from the moment they step in to the lab that how are they greeted, right? And then how is the service?

And then how is the checkout experience? Like the entire process, from when they walk in, and then ultimately Ask how their feedback was, and you’re there to run a business and build confidence in somebody, like, that’s what, that’s what you’re doing, right? And so, like, when I leave, I feel more confident, right? And I think that’s the that’s, that’s the purpose of your audience.

And so I think if you have a system in place to just ask for feedback, not one, it’s going to help you grow and, like, figure out, Okay, where can we pivot and make changes and do what we can? But secondly, you’re going to ultimately get a lot of online, great feedback that other people will see when they’re conducting online searches, and they’re like, Oh my gosh. Everybody loves this place. Maybe I ought to go check it out. I’ve been hearing about it, but I’m going to make sure that they’re credible.

And then they conduct that search, and it’s kind of like the last thing that like I’m in let’s go right totally having that good reputation online is so important. And honestly, I feel like there are some, at least for me, like I used to be hesitant to solicit reviews because I was worried about the negative feedback. And like, something that Heather and I talk about constantly is like, no, we want the bad feedback, because if it’s happening to one person, if they’re experiencing something negative, then there’s probably 10 other people that, or 20 or 100 other people that are experiencing that too.

And so I think like shifting your thinking to really wanting to know where you can improve in your business is so huge. We recently changed up our whole protocol for one of our services based on feedback that we got from a client that came through the growth 99 email. You know, there you go. And yeah, you took that feedback and then you implemented processes to them to improve your your business and your practice. So that’s that’s huge. That’s huge. And the growth 99 protocol is so fluid and consistent that I think it works to benefit the customer.

They know that we’re going to check in with them, and we’re not just going to, you know, forget about them, because we got one good review. And so, like, the reviews are really the icing on the cake, but the the accountability between our staff, our injectors are, you know, and our like, our front desk, front desk like just that, the accountability at every step, plus the customers knowing that we’re they’re going to be asked, you know, I think it makes them feel safer. And the reviews just come, yeah, yeah.

You’re exactly right. I love it. I love it. Well. Thank you for embracing the tool, and thank you for using it for so long. I’m so thankful that you’ve gotten a lot of benefit.

Okay, so next thing I want to get into is, is you’re in? Well, I would say you’ve, how long have you been in your new location?

Almost a year, almost a year, 10 months. Okay, gotcha. So it’s still, it’s still, I mean, it’s new, it’s it’s but, but I’ve known that you’ve been there for a while. So talk to me about the new location. Talk to me about the move, like, how has it helped improve flow in the business, and how was that experience and build out journey, talk to me a little bit about that.

I mean, it was so expensive, it was it was a real risk for us, like we were really not sure if we were going to
just double down in the location we were at, or if we were going to take the plunge and expand our space and move and it was like, totally hard to decide.

Yeah.

We kept saying, if it the business was booming and we were seeing continual, you know, growth, month over month. And we were like, if it’s not broken, why fix it? But we but what happened was we inherited the space, and we hated the space when we inherited it, and we just thought we couldn’t even build a business until we got out and had something that was more Beauty Lab.

But we couldn’t get out until we had money and the business was insolvent, yeah? So we dumped, you know, we built this business, and we’re like, Well, wait, this is great.

We can save money. We don’t have everyone knows where we’re at. We take zero risk. We pocket all that, you know, capital that we had put into a bill. And so it was tough. It was a tough decision, but ultimately, we did decide that that was best. We really were, like, bursting at the seams. And that was the real like, that’s what helped make our minds up.

Yeah, the decision maker for us, but it was a learning experience. We’re still, like, I every single day, we wish that things were different in the new space. You know, it’s so differently, yeah? And it’s so much cheaper, yeah, but, and, yeah, exactly.

And so I think it’s, you know what? There’s no easy thing about moving your business, and especially a business like this, where we have a lot of equipment, expensive equipment, we have a lot of people in and out of our office every day, and we have a lot of inventory, and we’re a volume Business Week to shut down for a day, to lose a day, you know, we lose a lot of money, and it was, you know, it was hard to, like, take that jump.

But ultimately, I think as much regret as sometimes we feel when we like, have a door that sticks and we’re like, this is a brand new building. What the hell you know? Or if you know, we find something that just doesn’t work with the flow. I think the gift of having a business that is featured on a TV show is that we got to see what it was like at the old space.

And we’re like, okay, yeah, now remember, we actually really love this, but I think it’s a total evolution. And just like any business, like you, learn things about your business every single day, and you know, our next location is going to be even better, and we’re still going to find things that we wish were different, you know, yeah, that’s like the life of an entrepreneur, you know, like every day where they’re problem, Yep, that’s right. I mean, you got to take risk, right?

You got to mitigate the risk, and sometimes you just have to take the plunge. I mean, it’s like, okay, well, how far can like, if we’re in a business that’s going to scale, if we want it to scale, what do we have to do? And if it’s a volume type business, then it’s kind of that reoccurring door, you know, how many transactions can we do? How many services can we fulfill? You start running the numbers.

To look at how much the build outs going to be, maybe the increased rent, I would assume, I don’t know, the design costs, moving costs, probably a new website that went live, stuff like that, and so, and then you have to update even like your your location online, right?

And so that’s that’s ahead, yeah.

So Cameron my lift yesterday to come to the finale party, took me to the old location. And, like, I’m like, we have been here for a year. How has,
yeah, I mean, that’s all. It’s a little tiny, dumb details that, yeah, that. I mean, we’re still dealing with that, yeah, for sure. And, you know, we were bootstrappers and, like, we weren’t sure we wanted to build to scale, which was, it’s a great point, like, there’s that moment, I think, for a lot of entrepreneurs, where it’s like, we’re making money, we’re satisfied, we’re we’re pushing it, but we’re not breaking our necks.

And we would look at each other and say, is this, do we just want kind of a medium business, yeah, or do we want to double down and see where to go down? And, you know, obviously we doubled down, yeah, double down, yeah. I mean, I think at some point, like, you can almost project what your revenues are going to be, right?

And so, and maybe you get into some level of like, Hey, I’m comfortable. This is like, and then maybe you get too comfortable, and it’s and then at some point, as an entrepreneur, you’re like, well, I need to get comfortable being uncomfortable again, right? And then that can put you in a position to just, to just grow from a personal standpoint, from you know, an entrepreneurial standpoint.

And I think that this is a great use case of it, of grassrootsing something, and then, you know, prevailing, taking the risk and pushing through. So it’s, it’s, it’s awesome.

New space is super cool. I’m excited for you ladies, and I’ve been there, my wife’s been there, and it’s great. So Nice work.

Thank you.

That’s when we thrive. When we’re like, when we have a huge expense, or when we aren’t just sitting on a pile of cash. She’s like, this is, this is, this is our seats. That is when we have the most fun. That’s when we get back to why we love business in the first place. Is like, we are, you know, we got to get people in the door. Let’s do this.

Yep, yep. Absolutely, absolutely. So with that, comes with the new website. You guys have this, this website that you had for a long time. It’s been on. I mean, your name’s incredible. You know, the branding is great. You have the brand. I think I’ve told that to Dre several times, just when we’re hanging out like you guys have nailed that part, which I think the businesses struggle creating a brand, right? It’s, it’s, it’s some of the stuff that I see that is the most challenging, and you ladies have crushed that component.

It’s fun. She’s the brand genius partnership. It would all be in a notebook or on my hard drive if she didn’t know how to get in there and extrapolate it out to the world. So that’s why you’re right.

So you they get in the game, I guess. But what comes with that is, is, I think you guys did the new website release. I want to say it was maybe six months after, seven months after you moved into the new location, give or take, yeah, yeah. Because yeah, March, like 15, March 7, really, yeah. And when did we launch?

I think it was in October, because we…

Yeah, it was, like, it was in October, so yeah. And honestly, Cameron, like, I mean, we talked about the website for years because it was, like, kind of just a homemade website that we did ourselves, but like, it was really comfortable and we could manage it, and we were in charge of it and control of it, but we also simultaneously hated it because it didn’t look the way we wanted to look. We didn’t know how to do all the things because, like, we’re not coders, and I remember having several conversations with you about it, and finally, when we turned the reins over to you guys on rebuilding our website and running our website for us like it was, that was also a leap, you know, to to relinquish control over that, or at least so I thought like, turns out we still have full control. Your team is amazing and will make any changes, do any of the things that we asked them to, and it’s so much easier that way than trying to manage it ourselves.

But it just was so I love the website. I think it looks so good, and it’s so much better than our own one, and it’s more along those same lines of like providing your clients with the same experience they see online, you know, on social media, and then we had this junky website, and.

It just it wasn’t junky. I mean, she built it. She was the master, the accountant, the manager, the receptionist, the janitor. And I was just eating chocolates on a pillow. It was you. It was doing it. It was doing it. And I love that we can hand it to someone else to do. So you’ve more time to do things with me. But yeah, Cameron, we were really, like, pleasantly surprised with how great your team was and and how much they were responsive to what we wanted.

Yeah, we still feel totally in control. Like we’ll just be like, oh, let’s switch this. Let’s do this. And we don’t, you know, good. That’s good to hear.
Yeah, I think we, I mean, it’s, it was definitely a lot of conversations, for sure, and and I have these conversations with other practices across the US, in the sense of, Well, we’ve had it forever.

Things are going well. We want, kind of want control, but it’s not our forte. We think we could grow our business if we didn’t have to worry about it, but we kind of want to worry about it. It’s almost just like moving spaces, right? You kind of, again, get in your your like, day to day activity, and then before you know it, the day is over.

So I think that, I think it was, I mean, awesome. And thank you so much for taking the leap and trusting us to to take and have accountability for over such an important brand online, I definitely put my team on notice.

I said, Hey, you know, there’s going to be a lot of traffic that’s going to come to this website. They’re launching a show like there’s going to be a pretty big network that’s going to probably drive some traffic to this link, www.beautylabandlaser.com, and so we made sure it was on the appropriate servers, um, Amazon, AWS, yeah, that was a big concern. And it was a concern for me, too.

And I kind of put my team on notice. I said, look like, This can’t go down. They, we can’t this can’t go down. Um, and so, yeah, and it has so and…

Cameron, can I say I love the reports that you guys send every week, because I always love to see, like, what’s the most visited page, and it’s always Heather, about us. Page profiles without us, I do have a very good selfie on there, just saying. But really we know for like, the little things, like the details that I didn’t know I was missing when I was, you know, when we were running the website ourselves.

Like, it really is so great to have delegated that to you guys. And we tell our staff or our management team that all the time, like, delegate, delegate, delegate, we tell that to each other also, and so it’s like, it’s hard to do, especially if you’re a true blooded entrepreneur, it’s very hard to do, yeah, and it’s given us a lot of empathy for other websites. For me, at least, like, because I used to be pretty critical, like, Come on, man, this websites, and then you realize it’s hard, unless you have an expert helping you to stay up to date, to not have the same picture from 1984 you know, like a doctor with a stethoscope, like, because if it’s working, yeah, it’s confusing.

It’s, it’s like, intimidating, and the fear is that you’re going to turn it over, and then it’s going to be this, you know, like electronic machine that you can’t get in, get behind and understand. But we have not experienced that at all, and that’s been totally beneficial to our business.

Awesome, awesome. I love hearing that. Thanks so much, and I appreciate you, you ladies trusting us, and I’m glad my team was able and capable to step up to the plate and head out of the park. So that’s been good. Yeah, your analytics are through the roof.

We have a lot of Yeah, I mean, a lot of your traffic, as you know, we had to get pretty creative to make sure that this thing was built specifically around mobile, because most of your traffic is coming from mobile, and most of your referral traffic, which is quite obvious, is coming from Instagram.
And so in websites like, the purpose of a website, and I tell this to people all the time, is it’s is to convert somebody, and you have to tailor that to every single personality, whether they want to call you, whether they want to book an appointment right now, because they just don’t want to talk and don’t have time when they’re busy, or they want to, like, inquire and ask questions.

So you if you can tailor it to every personality, then that will increase your overall conversions. And so that’s something that I think the team did a good job of. And it’s definitely, you know, doing its job, along with even your online shopping as well, which is, which is this podcast could probably go two or three hours, but

I know, sorry, Cameron, you know that when you get we’re talking with us.

Yeah, we’re gonna talk for a while.

Yeah, totally, just real quick. And I there’s like, a couple things that I want to get into before I let you go in, just salt lake house wise. I, I am from Salt Lake. I went to Brighton High School, and it’s interesting to see

Go Bengals, yep.

See, I was oh three.

And so it’s just, it’s interesting to see your hometown on a large network like Bravo TV. And so it it’s, I guess it’s cool to see again, from like a third party looking in. So just talk to us a little bit about the show, for what you I mean, the experience, and what it’s done for The Lab and stuff like
that.

Well, you know, it’s just, it’s we filmed last year, and they filmed a lot of Beauty Lab, and it’s just a crew coming in, and they just say, What are you doing today? And we’re like, well, we’re having a staff meeting, or we’re, you know, we’re doing whatever. And they would film it, and then they kind of looked at the things that were going on with Beauty Lab, and we were in the middle of, I mean, things that were interesting for them to film.

Like we were in the middle of a move. We were hiring new staff, we were and they documented all of that. And now we get to go back and watch it and remember where we came from and where we’ve gotten to and and then, just kind of by timing and circumstance, our grand opening for the new location ended up being, you know, the season finale for the show, which was thrilling for us, because that is no that’s kind of the penultimate event at the before the reunion.

And it was fun to have it be with our staff and with our friends and our clients, and many of whom are on the show with me. So it’s great, and then just to be here at Beauty Lab, so coming into work this morning after seeing celebrating really the success of Beauty Lab on TV with the world. Now we have Beauty Lab-ers internationally that are rooting for us and rooting for the business, and, you know, will be, be our fans for life, and then we’ll associate housewives with beauty lab, with our business.

And as an entrepreneur, you can’t pay for a better brand recognition. I mean, you, you can’t, you can’t create it. It’s, it is a stroke of luck, you know, yeah, yeah, yeah. And Cameron, know that feeling, I mean, how you were saying, like, it’s fun to see your hometown, like, have be on TV or whatever. And I was noticing that last night, watching the finale, like a friend was with me, and I think it was a was a lake effect was on, and they were like, Oh my gosh, there’s lake effect.

And it was like, so fun for them to, like, recognize the local places that they’ve been to. So imagine that times 100 because in our shoes, we’re not only loving our hometown and seeing all these places that we go to often, but like, then we’re seeing our exact business and, like, the thing that we did, and the path that we walked, and we’re seeing our faces, and it’s just a total trip.

It’s a trip, yeah, but of course, I, like, all I do is watch and think this is what we need to improve, and this is an opportunity for improvement, and this opportunity for us to just pivot. You know, we can never stop critically thinking about your business. And it’s so beneficial to see it play out
on TV.

That’s got to be a total trip just to see yourself on TV and see your business on TV, like, wow, okay, got it, and then be criticized and take notes. Be like, okay, we can improve here and improve here. That’s, that’s the entrepreneurial spirit, right? So that’s, that’s pretty for sure. There hasn’t been a ton of movies filmed here, I think, like Sandlot was, was filmed here. The Sandlot, Yellowstone was filmed up in Park City for a while, High School Musical. I have to give a shout out to Savannah Smiles, filmed in holiday one of my all time favorite movies. So good and so. So yeah, and I drive by the house every day, and I’d say, what other members people do that with Beauty Lab. I hope they drive by Beauty I’m thinking that
sure they do. I’m sure they do, and they absolutely will.

Is there? Is there going to be more seasons? Is that –

It’s in the works. You know, there’s been rumblings, but we haven’t officially confirmed it yet. That’s the network will do that when season two is official. But we’re getting geared up and excited. It’s been such a success that we can’t imagine they won’t got it cool, very cool. So hopefully more Beauty Lab on your TV screen next year.

Yeah, for sure. You know it’s funny. My my dad was, I was talking to my dad recently, and I Dre, I told you this offline, but he’s, like, watched every episode. And if you know my dad, yeah, does he have one? Does he have a favorite? He does have a favorite. And I can’t remember the name. I think it was like Heather Gay or something like that.

I love your dad.

He’s a character. But, yeah, he was, he’s definitely.

You watch every, every episode. And so you’re getting, he’s 60, you know, and so you’re definitely getting everybody get him in for some bro talks, man, what are you waiting for? Come on, read our reviews. They’re great. If I could get them off the golf course, I’ll get them over there.

Okay, so we’re almost done here, but so what’s next? Like, year 125, year plan. Like, you know, you got from point A to like, what, what’s what’s next for you? For you ladies.

I have a pit in my stomach that you were gonna ask that question, you know, what’s next?

Well, like, when he when I saw that on this thing, I just thought surviving like waking up and making sure it doesn’t all crash around us. We don’t really have a projective plan. We just come in and want to make it better every day, and that’s that’s enough of the pie for us to break off, you know. But we are. We have limited bandwidth, you know, and so it’s overwhelming to think about what’s next. But like big picture, what’s next, I think obviously a second location, maybe multiple locations, possible franchising. We have product lines that are in the works currently, we have, we have a lot of opportunity, truly because of our growth and because of the exposure with the show.

And so we just really want to double down on that and and make sure that
we do what we love and do it well. And so I think that’s why we’re hesitant to say, like for sure, this is what we’re going to do, because we want to make sure that we can actually do it and do it well. But you know, five years from now, hopefully there’s a Beauty Lab on every corner.

Everybody wants that.

No, I think
that’s that’s the same kind of like the mindset of moving to a new location and getting the website right as you just kind of figure, got to figure out what is next, and take your time and do it right.

So I know that you ladies will knock it on the park whatever comes next. And I wish you both a very bright future.

And yeah, I appreciate your time, so I’ll let you I’ll let you ladies go. Thank you so much for for joining medical millionaire, and I hope that you had fun with us today.

And I’ll reach out to you, famous medical millionaires, you absolutely are.

Cameron, are you gonna come on our podcast? Live, Love Lab, sometime you can find us on iTunes or iTunes. What is Apple podcast? Apple podcast?

Yeah, so all you got to do is invite me. I’d love to come down. Let’s say you guys have a good setup. That’d be fun.

Yeah, we’ll do it.

Sure. Let me know, and we can set it up. No problem.

Okay, cool, cool, cool. All right, yeah, if anybody wants to, thank you so much. We’ll push it live. This will be on iTunes. We’ll put it on Spotify, and then I’ll share with you ladies, as soon as we go live.

Thank you so much.
Okay, we have a little way we like to end all of our podcasts? Can we do it
all right? Remember that the Lab loves you. Life is short.

Happy injecting, you.