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Podcast

#52: Get Social With Mary Robb at Social Practice

Description

Cameron Hemphill, host of the Medical Millionaire podcast, interviews Mary Rob, CEO of Social Practice, a boutique social media agency specializing in esthetic and cosmetic practices. Social Practice offers comprehensive social media management, including content planning, photo and video shoots, posting, engagement, and influencer marketing. Mary emphasizes the importance of content quality, consistency, and engagement for social media success. She highlights the challenges of managing social media within a broader digital marketing agency and the benefits of hiring a specialized team. Social Practice has seen rapid growth, aiming to double in size annually, and focuses on providing high-quality, efficient social media services to drive business growth.

Transcript

This is medical millionaire the podcast, helping your Med Spa increase in status, visibility and profitability. Join your host as he dispels myths, shares trends and gives you actionable steps today that will take your medical practice to the next level. Here’s your host, expert marketer and founder of growth 99 Cameron Hemphill,
Hey, everybody. Cameron Hemphill, here your host for medical millionaire. Hey, first off, I want to thank you for taking the time to tune into the podcast. Our goal is to give incredible value and insight into the medical spa market. So if you’re an injector, you’re in the cosmetic space, the esthetics arena. This podcast is designed for you. My team and I, we’ve consulted some of the top medical spa owners all over the country for years. We see businesses that are absolutely thriving and ones that need serious help. So in this journey together, we want to help you take your practice to the next level. And in this episode, we have a great friend and the CEO and founder of social practice, Mary Rob, Mary, welcome to the
show. Thank you so much for having me. I’m excited to be here. Absolutely. Where are you calling in from?
We are based out of Dallas, Texas. Okay,
very cool. Shoot. We we go to Dallas quite a bit. There’s a big esthetic show that takes place once a year. Esthetic next, that esthetic record puts on. That’s a great show. Have you guys been to that?
Yeah, we’re actually planning to go this year, but it’ll be our first time, and we’re really excited.
Very cool,
very cool. Well, I’ll be able to get you
to meet you and your team again. So shoot, we met. It was at the am spot conference in Las Vegas just this last January, and we’ve had lots of conversations since then. So so Tell, tell the audience here, like you and I have had, we had a great initial conversation. I was just, you know, like walking around, we’re growth, 99 exhibitors at these shows, right? And a lot of times I just like to walk around and see, okay, what new vendors are around, and, you know, what innovation is kind of going on. And you guys caught my eye, and we had a very nice, candid conversation. And I thought what you guys were doing was extremely challenging in the way that you’ve been doing it is been really cool. So I continue that conversation. We connected. We’ve had lots of conversations. Back to we’ve exchanged some referrals. So tell the audience like talk to us. What is social practice? First off,
yeah, so we are a boutique social media agency that specializes in working with esthetic fee for service cosmetic practices. And essentially hiring us is like hiring a full time social media manager. We handle it all. The business was actually founded based off of a demand in the market that I found. I was working for a couple of different website companies and marketing companies and my career and a lot of our clients were looking for social media as a service, and I just was not able to find somebody that I felt comfortable referring to, just because social media is a pretty intense process, and there are a lot of moving parts. And you know, I just kind of took it upon myself to to launch this business. So when you hire us, you guys get a full time social media management service, but there is a team behind it, so we handle everything from the content planning to the photo and video shoots to posting. We create posts, real stories, and also we manage all of the engagement on the accounts so someone’s logged in daily to the profiles of our clients. And our goal is to create new connections, build new relationships, stay in touch with existing relationships. And really, you know, big picture, we’re trying to drive more revenue and more patients to our clients through social
media. I
love it. I mean, it’s social media, you know, a lot of times, like I’ve talked about it on on our podcast, historically, on other episodes. But social media, you know, if leveraged correctly, you know, rather it being a toy versus a tool, right? Like this is a serious tool that needs to be leveraged. And I feel like the folks that take full advantage of it have a process, have a team, have a platform, whatever it may be, they’re the ones that get a tremendous amount of value. And I think it’s unfortunate where some people can get, like, in the mindset of of scrolling versus leveraging it as a business asset? Would you? Would you agree?
Yeah, definitely. I mean, it’s, it’s a huge opportunity. Of course, it’s free to use, but there is, you can reach your target audience and your target patient right through this platform, if you do it correctly. So it’s, it’s just this huge. Opportunity in place where you can really set yourself apart, grow your business and just authentically tell your story to attract more more people your way.
Very cool, very Yeah, it’s,
um, I mean, I shoot, I just know with, with the growth 99 brand, and then obviously with some of the clients that that we power, you know, how, how they have scaled so quickly, with the ability, I mean, through through reach, whether that’s through, you know, paid services, through social media, like lead generation, or whatever it is, or or through organic postings, reels, you know, stories, hard posts, those types of things. So, so really, like, there’s, it’s interesting in the audience, maybe, you know, wondering what, like, Okay, what is the relationship here, right? And I think it’s kind of important to talk about that. So, you know, growth 99 is, is obviously the company that that I work for, right? And we focus on everything digital marketing, right? And then, obviously, back end marketing automation, with like, lead generation, CRM, SEO, website creation, and then we have a really cool like, I guess it would be a social media add on, right? And so I want to talk about the challenges, because it’s we started going down a path of saying, Okay, we’re going to help create, like, people’s posts, and we’re going to post the content forum, and we’re going to help them with the basically, like the caption right, and the image and the scheduling and all that stuff. And as we started to scale, we quickly found out, like, Oh my gosh. Like, this is very challenging to basically understand every single brand that you manage, their voice and their philosophy and how to basically be their off site, social media, reliable partner, like their extended arm when, when we’re also managing like the website, all the automation, the technology, you know, the booking, the lead generation, the Google ads, the SEO like, the Google reviews, like we quickly found out, like this is going to be very challenging for us to scale. And so we pulled back our offering a little bit. And I mean, we have a great tool for, you know, generating graphics, and then we can give the folks graphics, and it’s almost like a graphic design arm in our company, right? Which is, which is cool and it offers a lot of value. But when somebody needs, you know, a specific resource that that is looking for, robust social media like you guys have basically zeroed in on that specific target, right? That is all you guys do, right?
Yeah, we focus heavily on social we have influencer marketing as well. We can do some content marketing like email if they need help with email campaigns. But really, our bread and butter is social media and just, you know, staying in that category where influencer marketing is a part of that as well. Part of that as well. So,
yeah, yeah. And I think that’s, I think that’s really smart. And I’m sure, like, you’ve, it’s every every business has its challenges, right? And I think that you’ve obviously, with your background, being associated with other agencies and understanding, like, Okay, this is a digital marketing agency, for example, that does all these things right. Whether they do websites, they do SEO, they do lead generation, they got their CRM or whatever it is, and all the analytics and all this stuff like these, these good, robust agencies, they offer a lot. And if social media is basically just like a sliver of what they do right, it’s like something that they bolt on and and it’s challenging to meet the expectation of the client, and if I’m hearing you correctly, is that what inspired you to create social practice?
Yeah, and you know, it’s interesting. There’s several types of agencies out there, you know, you’ve got traditional advertising agencies, you’ve got PR agencies, you’ve got branding agencies, you’ve got digital agencies, like what you guys do, and really, we’re kind of creating our own category of agency, just because social media is such a beast, and there’s so much more to it than what meets the eye. And what we found is that, you know, even just mentioning, you know, the influence market we do, we can do some paid social it’s kind of its own wheelhouse, its own part of a bigger marketing strategy. One thing I love to consult on with my clients, and we really work with mostly smaller business owners that are wanting to reach a local audience. And the goal is that, you know, we’re really looking at people that are within a three to 10 mile radius of these practices, and so they are, but there are so many options and where they should be spending their money. And I think where this partnership that we have with growth 99 is so powerful is that the top three things I tell every business owner and every practice owner is that you need to have a. Really powerful website and SEO strategy in place, which is what you guys provide. You also need to have a really strong connection with your local community, and that looks a bit different for different people and different business owners. But then third, and also just as important, you need to have a strong social media presence. And so it’s just, you know, social media is kind of its own category at this point in this day and age, and it continues to evolve as more social platforms, you know, are created as more features. You know, our launch. It’s just, it truly is so complex and so robust, but it’s really fun for us because just, we’re a team of millennials and Generation Z individuals, and we just love how innovative it is and how,
you know, rapidly changing it is, it never gets boring.
That’s for sure. That’s for sure. Yeah, I mean, it’s, you know, you said something interesting, that where it’s becoming its own category, you know, and, and I think you’re right, like, as you know, most digital marketing agencies, it’s a service that that, you know, we offer. And I, you know, I quickly found how challenging this would be to scale, if that wasn’t your 100% focus, right? So, you know, keeping up with SEO strategies, keeping up with like, platforms for websites. Speeds of websites call to action. How to run an effective Google campaign? How to, you know, run effective, you know, all of the lead generation stuff outside of the social like, that’s That’s enough to keep up with, right? And so, you know, to understand every single intricacy when it comes to, like the robust, and that’s what I call it, like robust social media marketing, you really have to be focused on that specific tool, correct?
Yeah, yeah, yeah.
And it’s interesting. So you know, again, as a business owner and working with other business owners, what I’m always looking at big picture is, you know, you have a budget, and you have a set, you know, goal you have in place. And so each person you hire to be on your marketing team, and when I say team, I mean, you know, which vendors you partner with is so important, and making sure that you’re hiring a team that really understands and knows you know what it is that they’re doing and and for us, what’s really been super impactful is, yeah, we are hyper focused on social media. That’s all we do all day, every day. That’s what we kind of live and breathe. And so that’s why our clients see success, whereas there’s a lot of larger agencies that I’ve seen out there that have 15 different offerings, and it’s great. It sounds cool, and it’s awesome that they have they can do print, they can do TV ads, they can do digital, they can do, you know, everything. But what, what, typically, what we uncover is there’s really one main thing they’re good at, but they have all these different add ons that just aren’t as effective. But you know, something that I’ve obviously why this partnerships worked out so well also is because you guys have also really niched down into, you know, your category, which is websites generating leads through Google and search and through their online presence, from a search perspective, whether that’s SEO ads, the platform that you guys have as a software and even managing those leads. I mean, that’s awesome, and that’s why you guys are so good at it, is because you’ve really focused in on that. So for us, that’s just kind of what’s so important. And so when I’m thinking about, you know, a business and their marketing budget, and you know, where they’re putting their dollars, I always try to, you know, consult with owners and say, you know, these are the things that we should, we should consider investing in, and these are the partners that make the most sense and kind of understanding how to find the right partners and how to find the right talent slash staff to execute a marketing strategy that’s truly going to work, and that’s at the end of the day, that’s going to drive an ROI, you know, that’s, that’s the ultimate goal. So,
yeah, I mean, that’s, that’s exactly why they, they are investing us. In fact, we have conversations, you know, during our town hall or our company meetings, it’s like, okay, like, why are our customers signing up? Like, let’s get down to the roots of why, right? And it’s not because they want a fancy website. It’s not because they want, like, their social media to look beautiful, right? They want a return. They want to get more bookings like that. That typically is, I mean, I would say it’s, it would be rare if that wasn’t their why? Because we asked them on the phone calls. You know, what is your goal, right? I know your goal is that to not have the most beautiful website on the planet, like we’re not creating this Picasso, yes, growth night and creates great, beautiful websites, and that’s a part, but, but really, what they’re looking for is, okay, if I spend X, I want to get back y, and hopefully that’s exceeds the return that I’m investing. And it’s a good partnership, right? Like, that’s what they’re looking
for. Yep, exactly.
Yeah. So, so. When did you guys start your guys’ business?
We launched three years ago. So we’re kind of in the we’re past the terrible twos, but we’re in the I don’t know what you would call the threes, but we’re growing very rapidly. Our goal is to double in size every year so and we’ve exceeded that goal each year. But you know, social media is in such high demand, and it makes sense. I mean, people are just seeing how powerful it can be and how much it can help you grow and help you, you know, really scale your business. So, you know, it’s an exciting time, but we’re definitely busy.
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yeah, oh yeah, yeah, for sure. And I, I mean, I that’s, I mean, congratulations on, on the growth, and, you know, zeroing in on a specific niche, and then also a specific vertical, you know, where you guys have found a lot of success and created a great product. I mean, that’s, it’s great because, I mean, I can give you, basically, I have a lot of I guess it’s just it somebody that you know owns an agency and been in the space and understand the challenges. I have a tremendous amount of respect for what you guys are doing, because I very much understand the challenges of what you guys, you know are faced with every day, and obviously challenges for us as well. So I have a lot of respect for that, you know. So as you guys are, you know, scaling and bolting on, you know, more clients like, what is, let’s say, you know, I was to sign up with you guys, for example, and I own XYZ medical esthetics practice and and, you know, like, I don’t have a social media presence, or maybe I post on like, Mondays, and then I forget on Tuesdays, like, what does that process look like?
Yeah, that’s a great question. So I would like to start with just kind of educating people on the social media algorithm and truly how it works, because I think sometimes it gets people like to over complicate it. And what we found just by looking at all the different platforms that are out there and just kind of analyzing what works and what doesn’t, there’s three key things that impact your success on social and then I can go into how we execute on that, but I like to start here, just because it helps people understand our process better. So the first kind of key algorithm factor is the quality of the content you’re putting out there. So that kind of boils down to, what are your photos and videos look like? You know, are they well done? Are they professional? What is, what is the context of the content that you’re creating? You know, how are you telling your story? And at the end of the day, how do these posts add value to your target audience or to your target patient? So that’s kind of a big question. Is, when we’re putting these content strategies together, and in terms of the quality of the content video right now, and it will continue to be this way is the number one way to get your posts to reach more people. Videos is just a such an easier way to effectively tell your story. It helps you show up authentically. And people really enjoy engaging with video. So that can be reels, Tiktok, whatever. So the quality of your content and just the way that your overall brand looks and feels at first glance is number one, number two. And these aren’t in any particular order, by the way, is consistency. So how often are you showing up and how often are you giving these social media mediums content to chew on. So Instagram and Facebook, they make their money through ads, right? And if you create content that causes people to stay engaged on the app longer, that basically increases their daily average time on app that gives Instagram and Facebook an opportunity to charge. More for the ads that they’re selling. So on the flip side, they’re going to start prioritizing your organic content over other profiles that don’t post as much. This is one way that you can definitely help get yourself ahead of any competitors, you know, if they’re not showing up very consistently, this is an easy place to start, so we suggest, especially in any sort of competitive space. So esthetics is very competitive. So we suggest showing up at least daily during the week, which means putting up new content every single day. So consistency is the second factor, and then the third factor is engagement. And this is where I see most businesses falling short, because it this boils down to it is a an activity that just takes time. And what you and I know, and what any Practice Center knows, time is a thing that we don’t have, so unless you can delegate to an individual on the team, which sometimes that’s challenging in itself, because, you know, team members, they’re already wearing multiple hats. So engagement is not just responding to anybody that reaches out to you, you know, in your DMS or in your comments, but it’s actually spending time on these apps and talking to people. I like to kind of keep things simple. I always say the point of social is to be social. So if you want to boil down, so what does that mean? So that means taking anywhere from 30 minutes to an hour a day, sitting on the app and engaging with people that fit your target market. So you can look at certain hashtags that people might be using. You can look at certain locations people might be checking into. You know, if you’re a med spa, and there’s a restaurant on the corner that’s really popular and nice and everyone goes to it in the area, you can click on that restaurant on social media, see you checked in there recently, and engage with those posts, like comment on them, let them know that you’re there, that you’re here, local in the community. So engagement is a huge factor and how successful you are. I think there’s a big misconception that you can have this, you know, beautiful content strategy, but then if you’re just throwing up a post and spending one minute a day on the on the app, it’s not going to be as effective, and the likelihood of that post even being seen goes down tremendously again if you aren’t spending time on the app, communicating and being social. So when those three things are done together, that’s whenever you see success. Now, if you can imagine those three activities are all time intensive activities. You’ve got to create the content. You got to plan out what it is that you want to create. You got to edit it. You got to write it, you got to post it. You got to spend time engaging and so where I see the breakdown, the biggest, the biggest thing that I see is just the problem and the challenge is execution. And it makes sense, because it is a job in itself. It truly is. So that’s where we come in. So hiring us is just like hiring a full time social media manager. We handle the entire process. That’s something that I really kind of pride ourselves on. Is just the processes that we have and how we really focus on producing a high quality content strategy and plan, but making it as efficient as possible for the client. You know, we don’t want to rob the client of all their time and come to them for ideas or come to them for content. You know, that’s our job. That’s why we’re being hired. So we come out, we try to do photo shoots once to twice a year. We used to do them every single month, and we found that our clients, especially the busier ones, they just that was just too much. It was it was too much to get their team engaged. It was too much for their patients. So we’ve kind of boiled it down to one to two shoots a year. We can do three or four, if we need to. It just depends on the practice. But we come out, we we do what’s called Content batching, so we get a large chunk of content between photos and videos. We have a photographer and a videographer that’ll go out, we create all the content in terms of the actual photos and videos. We call those the assets. Then we come back and we build out the entire content strategy for a set amount of time, so it can be anywhere from three to six months that we’ll plan for. And then we write and really build out the actual posts on a monthly basis. We send that to approval for our clients. And so the content creation piece is kind of an ongoing monthly thing. And then in terms of just kind of our daily activities for any client of ours, where we have team members logged into their accounts to respond to people that reach out, so anybody that DMS or comments must get a response within 24 hours. And then we also have somebody on the team that spends 30 to 60 minutes a day engaging with new profiles. So we kind of have this all broken out into different, you know, individuals on the team. But again, the big picture goal is that we’re addressing their organic social media very strategically and making sure that we’re doing all the right things that will ultimately lead to success. And. ROI,
that’s, I mean, that’s, that’s a very detailed, you know, methodical layout in great process. I mean, it’s, it’s, it’s very robust, right? Like you guys go on site, you you create a tremendous amount of content with that, through videos, through through audio, getting another brand, getting another client. I think that’s what’s something that’s extremely important by being under, you know, on site, understanding exactly, you know, what the atmosphere is like, what the demographic is like, what you know, the localization market is like, so you can really push that out there to have success, you know. And then, if I’m hearing you correctly, it sounds like, if, if you want to have, like, good, organic, let’s call it reach, right? You almost have to treat this process as, like, if I was, if I was doing, if I had a practice and I was running my social, I would have to spend time almost, I guess I would call it like Instagram prospecting in a way, or something almost like, like, putting in time, yeah, to like, prospect and like, like, be, be social. It’s a job, right? Yeah, that’s an interesting way that you, you put that like, if somebody, if there’s a medical spa on the corner, and there’s like, a coffee shop or restaurant around the corner, see who’s checking in and then go, kind of comment and engage. You know, that’s a great way to, I guess, Instagram prospecting. Have you guys? Have you used that term? Right? I mean, that just kind of came to
me, I guess, yeah. And, you know, I have to be careful, because, you know, I get the question too, like, oh, righty. I mean, people like, what does that look like? So our goal, especially because it’s organic, is to just build relationships. And that’s another kind of topic I cover in terms of, like, the goals social so we never, you know, comment or reach out to people like, Hey, you should come to our med school, or, Hey, you should come visit us. We’re doing the special. We will comment something kind of neutral and positive and just, you know, oh, it looks like so much fun. We don’t want to sell anybody anything, because that turns people off pretty quickly, especially when you’re coming in. When you’re coming in cold. We just want to kind of have a soft touch, a hey, we’re here. And they see the comment, you know, I would say 99% of people aren’t marketers, so they don’t really understand what, you know, the tactic behind that. So, you know, just a normal person that posts, you know, living their life, and they see this comment from this mess spa, they’re going to think, Huh, I wonder who this is. I wonder how they found me. So they’ll click on the page, and then they’ll see, oh, hey, this is right around the corner from where I was. Or, Hey, this is right where I live. This is cool. Then they start scrolling through your feet, and they say, Oh, that’s a cool video. Oh, I could really use some Botox. Oh, I love to get skinnier for summer. So the whole purpose is to just get in front of people in the community, and then that’s also how we help organically grow followers. We never buy followers. We don’t buy engagement. That’s really bad for your visibility on social media. It actually can ruin it. So that’s one of the top ways that we’re able to increase followers, is through reaching out to new people, but it’s important that if you’re reaching out to new people, that if they show up back on your page, that your page is strategically done and that there’s good stuff on there that you know, your target patient would actually want to look at. You know, what do they want to see? What do they want to learn about? Again, how can you add value
to your patients through social so I guess
prospecting is is an easy way to think of it, but for people like me and you, we can kind of dissect that, but it’s definitely a relationship builder for sure.
Yeah,
yeah. And it’s an interesting philosophy. I’ve actually, you know, I haven’t, I haven’t heard of that, that strategy, and it makes total sense, like when I just sit back and and listen to, you know, how you guys have really zeroed in on this focus, and understand exactly like, what works versus what doesn’t work. It makes complete sense, like, for for growth 99 right? Like they the marketing team, you know, over here, does a good job of, like, you know, dropping a pin on a location, creating a radius search. And it’s mainly for like lead generation, like creating, like a hook, an offer or some sort of promotion. And those leads can come into the system, you know? And that’s, and it’s a great offer for like, like lead generation, right? In a complete different way. But, you know, I, as you describe it, in what you guys are doing is, it’s, it’s, it’s, I mean, it’s in depth. And, you know, we’ll talk to people like, all day long and, and they say, okay, yeah, I mean, like, we kind of go through our entire, I guess I wouldn’t call it a pitch, but more of, like, our consulting type layout, on what we would do if we were in your practice, and it’s very much talking about websites and SEO and Google reviews and and content and lead generation and those types of things. But when we get to the social media conversation, you know, it’s, it’s we kind of, you know, ask them, you know, what are you looking for? Like, are you doing this in house? Like, are you? Are you pretty active? About social media, like you have somebody that you’re working with, what is your strategy? And we hear everything across the board, right? There’s some practices that do a great job, like they actually have hired somebody in house where that is their like their title is social media director. Like the director of social media, they create content all day, you know, and they do the things that you’re talking about, and they’re very, very effective, and it creates a tremendous amount of revenue. You know, there’s, there’s other practices we talked to that, oh, you know, I post, and I’m just bad at it. I don’t like to do it. I don’t have time. That’s, you know, in in, in offering for us, for like, well, you know, we have a like, the graphics are cool, but it doesn’t create, and we tell them this, you know, it doesn’t create the engagement. Like, it’s graphic creation. You can grab those graphics and you can post it, and you come up with your own content strategy. So it helps you, but it’s not to replace your social media. Like it. It can help you, right? It can basically, like, take away a little bit of the time of, like, I guess, if you’re spending time on Canva or creating graphics, like, it’s some it’s helpful, and there’s some value there, because it’s actually quite affordable. But if you’re, if you’re a practice that is like, hey, like, I need to hire a social media, you know, powerhouse, that’s going to create the content. Like, teach me how to do this stuff, right? All organically, reels, posts, content, shoot. I think you guys even heard funny comments, don’t you? Yep. And DMS, right? Like, you basically run it, yeah. Okay, yeah. So, I mean that’s, that’s what really intrigued me, because you guys are so hands on, with which, with each practice and when, and when we hear those conversations of, hey, here’s what our goals are for social. I mean, we just tell them, you know, flat out, Hey, we have a tool that can, like, help you schedule posts with growth 99 plus. It integrates with certain, you know, platforms and and we can create the graphics for you, and it’s a great offering, and it’s quite affordable, but if you’re really looking for, like, robust social media and you’re just not sure how to do it, you don’t have the time or resources or or whatever. Like, we’ve enjoyed sending them to you guys, because we want them to get that ultimate value. And I know that you guys can offer more, and are strategically focused on giving them that value versus like, what are basically what one of our, we call it a social add on, does, yeah,
yeah, for sure. Well, and it’s, it’s interesting too, that you had mentioned something that I wanted to bring up about how you can have an individual or you can hire an agency, and that’s actually part of my pitch deck, because that can be powerful, and it just depends on the practices budget. But the average social media manager right now wants a $65,000 salary, if you look that up on glass door. So it depends, again, on your budget. The pro of having an individual in house is that they’re hands on every single day. The Con, though, is, again, you know, this is somebody to manage. This is somebody that’s now a liability. This is somebody that you know hiring right now is challenging the labor, the labor forces, is challenging currently in today’s economy, and so that’s where we kind of come in and try and bridge that gap. Or, you know, people come to us and they’re like, You know what, I don’t want to manage this. I don’t want to train on this. I don’t want to have to oversee it. I just want to hire an expert team that already knows how to do this and that will execute. But there are, but there are practices that get very lucky, and they find rock stars. I’ve seen it, and that’s amazing too. I mean, there’s, there’s different ways to go about it, yeah,
yeah, there is, it’s, it’s, I mean, I hear it be more of a challenge than, than not a challenge. And maybe that, you know, shoot even, like, some very successful practices that we work with, like they have a they almost, like, run their own social medias, you know? Yeah, they’re so good at it, and they enjoy it, right? I think if you like, if you enjoy what you’re doing, you’re gonna find it fun, right? And then you’re gonna do more of it, and you’ve seen results from it. So it’s almost like it’s part of their job, in a way. But no, we hear the challenge more often than not. And so I’ve really, you know, enjoyed having the opportunity to meet a partner that that focuses on on just this specifically. You know that we can send people to and feel confident, you know that they’re going to have a great experience?
Yeah.
Well, Mary, I know that. I know that you’re super busy. You guys are growing very quickly. I will let you get back to, you know, shoot, running your social media powerhouse and creating content and doing everything that I know. That you guys do. I know that you guys have a very robust team, and you guys have a tremendous amount of passion, and I appreciate you taking the time to come on and just kind of talking about what it is that you guys do and how you’ve been able to help individuals. So thank you so much for coming. Yeah,
thank you so much for having me, and I really appreciate you for putting out you know, a podcast that’s so intentional about helping practice owners, this is the kind of content that we need more of. So thank you for inviting me to be a guest on the show, and I’m super excited just to see what the future holds for both of us. So thank you so much. So you’re
so welcome. Thank you. That means a lot. I really appreciate it, because, I mean, that’s, that’s the purpose is, like, let’s create content that’s valuable, and let’s, let’s really, let’s help people, you know, and so that’s what it’s all about. So everybody, thank you for tuning in. Listening to medical millionaire again. This is Cameron Hemphill. If you found this content valuable, let’s share it. Keep the conversation going. Head into iTunes. Give us a rating. We always love great ratings. Additionally, you can head to growth 90 nine.com to learn how we can assist you with your marketing. Your coaching, all your technology needs, and then, really quickly, Mary, if people want to reach you, like how, what is the best way for them to reach you?
Um, you know, find us on Instagram. It’s social. Practice us. Get to know us. We have several links. Links there to schedule different types of meetings with me. If you want to contact me directly, there is a link in our Instagram bio or on our website. Social dash practice tx.com to get a hold of me. So whatever you’re most comfortable with, gotcha.
Okay, so that’s social practice, us.com I assume that they have a link tree on there. They’ve they’ve given us a lot of value in our clients by you guys, so definitely go check them out. Mary again, thank you so much for joining everybody until next time. Happy. Injecting you.

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#52: Get Social With Mary Robb at Social Practice

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