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How RUMA Medical Transformed with Growth99: From Personalized Care to a Thriving Online Presence

99%

Discover why 1000+ top aesthetic practices trust Growth99 to skyrocket.

99%

Discover why 1000+ top aesthetic practices trust Growth99 to skyrocket.

99%

Discover why 1000+ top aesthetic practices trust Growth99 to skyrocket.

Overview

Shelby Miller didn’t set out to create just another med spa. When she founded RUMA Medical, her goal was to build a place where clinical expertise and genuine personal care came together. She wanted clients to feel heard, understood, and confident that their treatments were tailored specifically to them—not pulled from a one-size-fits-all playbook.

RUMA stays current with the latest aesthetic treatments, but what really makes them stand out is Shelby’s approach to client relationships. She takes the time to understand what each person actually wants, not what she thinks they should want. The team stays on top of continuing education and new procedures, which means clients get both expertise and innovation.

Challenge

RUMA was doing great work, but their digital presence wasn’t reflecting that. Shelby was handling marketing in-house, and while she was putting in the effort, it wasn’t translating into the kind of online visibility they needed. The website existed, but it wasn’t bringing in new clients or showcasing what made RUMA special.

They needed a mobile-friendly site with e-commerce capabilities and an actual booking system that worked. More than that, they needed help reaching people beyond their immediate area and communicating why RUMA was worth choosing over the competition. Marketing was taking up time and energy that Shelby needed to spend actually running the practice.

Solution

Shelby met the Growth99 team at a medical event, and they hit it off. Growth99 understood what she was trying to build and knew how to translate that vision into a digital strategy that actually worked.

They started with a complete website redesign built around the user experience. The new site works seamlessly on phones, has an integrated booking system, and includes secure payment processing. Growth99 also built out an online store and set up a membership platform, creating new revenue streams for the practice.

On the marketing side, they developed email campaigns, optimized the site for search engines, and created a content strategy that positioned RUMA as experts in their field. Everything was integrated—the website, booking system, CRM, and automated marketing workflows all worked together instead of existing as separate pieces.

Growth99 didn’t just set things up and disappear. They provide ongoing support, keeping the site updated, monitoring performance, and adjusting strategies as needed.

What Changed

The results speak for themselves. RUMA’s online visibility improved dramatically, and they started reaching clients they never would have found before. The technology integration streamlined their operations, freeing up time to focus on patient care instead of administrative headaches.

Most importantly, their digital presence now matches the quality of their actual services. When potential clients find RUMA online, they see a professional, polished practice that knows what it’s doing.

As Shelby puts it:

“Growth99 has been extremely helpful with helping me launch our new Specialized Facial Aesthetics Practice. They are always so quick to respond and on top of it! Growth99 has helped me navigate the very overwhelming and confusing marketing world.

They have completely rebuilt our website and continue to make real-time changes as needed, they created an online store for us, they assist us monthly with email content and marketing material creation, they optimize SEO and have increased our digital presence, and more. I would highly recommend working with them.

I’ve done business with similar companies and no one comes close to the responsiveness and attention to detail that Growth99 provides. Totally worth the investment. Five stars all day long.”

At a Glance

COMPANY

Ruma Medical

Business

Medical Spa

Location

Lehi, UT

Customer Since

2020

Website

ruma.com

Transform Your Practice with Growth99

Discover how our integrated marketing automation platform can help you acquire, engage, and retain patients while building your brand and growing your practice.

PRODUCTS

Streamline your practice with our powerful
customer relationship management tools.

Client Messaging & Automation

Elevate your client communication with
messaging and marketing automation.

5-Star Review Generator

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innovative review generator.

Website Accessibility & Compliance

Enhance your website accessibility and reduce risk with our thorough ADA compliance functionality.

SERVICES

Elevate your online presence with stunning, user-friendly websites that attract and retain clients.

Digital Paid Advertising Management

Maximize reach and ROI with targeted campaigns that put your aesthetic services in front of eager customers

Search Engine Optimization

Boost your visibility and climb search rankings to become the go-to destination for wellness seekers in your area.

Social Media Graphic Design

Capture attention and showcase your expertise with eye-catching visuals that resonate with clients.

GROWTH99 HELPS WITH

All-in-one platform with customer relationship
management and marketing automation.

Data-driven marketing channels to boost your
practice's visibility and growth.

Strengthen client relationships with automated
communications and a variety of channels.

Custom, beautiful, and conversion-focused websites
for aesthetic and elective wellness practices.

Comprehensive marketing, from search engine
optimization to social media management.

LEARN

Stay informed with Growth99's blog. Discover marketing tips, industry insights, and strategies to grow your aesthetic and elective wellness practice.

Unlock expert insights, dive into the latest blogs, and discover ways to supercharge practice growth.

Discover how aesthetic and elective wellness practices like yours have succeeded with Growth99.

See the extensive Growth99 partner network, created to ensure seamless end-to-end functionality.

Tune in for next-level growth strategies and insights on Medical Millionaire by Growth99.

Access quick solutions and expert support to maximize your Growth99 experience.

FEATURED PODCAST
8 High Converting Micro-Campaigns That Build Long-Term Value

8 Top-Converting Med Spa Email Marketing Templates to Grow Your Practice

8 proven-to-work med spa email templates that build patient loyalty without discounts. Download free.
Sales: 1-877-000-0000

Transform Your Practice with Growth99

Discover how our integrated marketing automation platform can help you acquire, engage, and retain patients while building your brand and growing your practice.

Shelby Miller
shelby miller, founder of ruma aesthetics, looking at camera and smiling
Kelly Hermans
Gretchen Frieling
Brian Harris
Amy Lynn

Trusted by over 1,000+ practices

Join over 1,000 aesthetic and elective wellness practices that have already unlocked their full potential with Growth99.

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Med Apas/Aesthetics

Wellness

Plastic Surgery

Dental

Dermatology

Laser Hair Removal

Salons

Other Specialties

Med Apas/Aesthetics

Wellness

Plastic Surgery

Dental

Dermatology

Laser Hair Removal

Salons

Other Specialties

Owner/Provider

Practice Manager

Front Office Manager

Franchise/Private Equity

Running Your Practice

All-in-one platform with customer relationship
management and marketing automation.

Marketing Your Practice

Data-driven marketing channels to boost your
practice's visibility and growth.

Engaging Your Clients

Strengthen client relationships with automated
communications and a variety of channels.

Website Development

Custom, beautiful, and conversion-focused websites
for aesthetic and elective wellness practices.

Marketing Services

Comprehensive marketing, from search engine
optimization to social media management.

LEARN

Resources Library

Unlock expert insights, dive into the latest blogs, and
discover ways to supercharge practice growth.

Success Stories

Discover how aesthetic and elective wellness
practices like yours have succeeded with Growth99.

Medical Millionaire Podcast

Tune in for next level growth strategies and insights
from host Cameron Hemphill and guests.

Free Online Review Scan

Instantly assess your practice's online reputation and
uncover areas of improvement.

Free SEO Review Scan

Reveal untapped potential in your website's search
engine rankings and performance.

Customer Help Center

Access quick solutions and expert support to
maximize your Growth99 experience.

FEATURED PODCAST

Medical-Millionaire-Podcast-141

Medical Millionaire Podcast

Elevate your practice to new heights with the Medical Millionaire podcast. Join host Cameron Hemphill and industry guests in uncovering the secrets to a successful practice.

Listen Now »

Client Relationship Management

Streamline your practice with our powerful
customer relationship management tools.

Client Messaging & Automation

Elevate your client communication with
messaging and marketing automation.

5-Star Review Generator

Boost your online reputation with our
innovative review generator.

Web Design & Hosting

Streamline your practice with our powerful
customer relationship management tools.

Digital Paid Advertising Management

Streamline your practice with our powerful
customer relationship management tools.

Search Engine Optimization

Streamline your practice with our powerful
customer relationship management tools.

Social Media Graphic Design

Streamline your practice with our powerful
customer relationship management tools.

Client Relationship Management

Streamline your practice with our powerful
customer relationship management tools.

Online Appointment & Payments

Simplify scheduling and transactions with
seamless online booking and payment.

Client Messaging & Automation

Elevate your client communication with
messaging and marketing automation.

5-Star Review Generator

Boost your online reputation with our
innovative review generator.