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How RUMA Medical Built the Digital Presence to Match the Care
Shelby didn’t set out to build just another med spa. She built one where every treatment plan is personal. What she didn’t have was time to also become a marketer. Growth99 took that off her plate five years ago, and the partnership has kept evolving since.
"They have completely rebuilt our website.. I've done business with similar companies and no one comes close to the responsiveness and attention to detail."
Shelby Miller
Founder, RUMA Medical
At a Glance
Practice
Medical Weight Loss Utah
Location
Lehi, UT
Type
Med Spa
Package
Elite
Client Since
2020
Website
View »
Services Used
- Custom Website
- Local SEO
- Marketing Automation
- Email Marketing
- Membership Integration
- Reputation & Reviews
TRUSTED BY THOUSANDS OF PRACTICES IN THE UNITED STATES AND CANADA
Response time to every inbound lead, 24/7
< 0 sec
Saved at the front desk per practice, per day
0 + hrs
system Replaces 5–6 disconnected tools
0 One
THE CHALLENGE
Clinical excellence in the treatment room. Marketing chaos everywhere else
In-house marketing was eating her days
Shelby was putting in the effort. It wasn't translating into visibility, and it was taking time away from the practice.
The site couldn't do the job
Not mobile-friendly, no membership tools, no real booking system, no way to communicate what made RUMA different.
Nothing was connected
Website, booking, email, reviews. Separate tools, separate work, gaps everywhere.
THE SOLUTION
An Elite Package Built to Run the Whole Practice, And
A Partnership That Kept Up as RUMA Grew
WEB
Custom website
Redesigned around user experience in 2020, then fully revamped again in 2025. Mobile-first, with integrated booking and secure payment.
VISIBILITY
Local SEO + Content Strategy
Positioning RUMA Medical as experts in their field, with content optimized to be found.
REPUTATION
Marketing Automation
Automated flows that keep interested prospects engaged from first inquiry all the way to a booked consultation, so nothing falls through the cracks.
OPERATIONS
Marketing + Membership Integration
Lead capture and conversion on one connected system, plus a Membership Platform that opens a recurring revenue channel alongside in-practice care.
The Results
RUMA’s online visibility improved dramatically. The connected platform streamlined operations, freed Shelby’s time, and pulled in clients she never would have reached before. Most importantly, the digital presence finally matches the quality of care.
Dramatic
Visibility & Growth
Integrated
Site + Platform + Membership
2020
Partnering Since
2025
Full Site Revamp
What’s Next
RUMA continues to grow its specialized aesthetics practice on a platform that scales alongside it, with Growth99 handling the marketing so Shelby stays focused on patients.
DISCOVER
Hear From Your Peers Using Growth99
- Med Spa
- Derm
- Med Spa
READY TO GROW?
Elevate Your Practice, Accelerate Your Growth
Join thousands aesthetic and elective wellness practices who’ve handed off the marketing and gotten back to the work only they can do.
