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consulting partner

The Spa Business Coach

Years of Operational Expertise, Paired With the Practice Growth to Dominate Your Market

Exceptional operations needs the leading marketing platform to scale.

The Spa Business Coach provides the luxury operational leadership and CEO-level coaching to run a world-class practice, while Growth99 delivers the marketing engine to fuel your growth.

Together, you get a unified pathway to market dominance, complete with exclusive preferred pricing on Growth99 for TSBC clients.
Learn more about The Spa Business Coach
20 + Yrs
Years Erin has led luxury spa operations
6   to 7
figure client outcomes reported
International
Featured in leading publications

ABOUT The Spa Business Coach

Founded by Erin MacNeil, former International Spa Director for Rosewood Hotels with 20+ years of global luxury operations experience, The Spa Business Coach (TSBC) brings executive-level business acumen to med spa owners. Through her flagship Spa Profits Accelerator, Erin coaches practice leaders internally on leadership, systems, financial literacy, and CEO-level decision-making.

Growth99 acts as the digital engine to execute that strategy. Purpose-built for aesthetic practices, Growth99 provides the website, SEO, paid media, Gia AI, and automated follow-ups needed to drive growth.

Together, they give practice owners total operational clarity: TSBC provides the strategic leadership, while Growth99 delivers real-time visibility into cost-per-lead, source attribution, and revenue by channel, giving owners the exact data they need to lead confidently. Active TSBC clients receive exclusive preferred platform pricing when powering their practice with Growth99.

Partner Details

Partner Type
Consulting Partner
Founder
Erin MacNeil
Signature Program
Spa Profits Accelerator
Also Offers
Private 1:1s with Erin
Pricing
Preferred pricing available

What They Bring

Development & Leadership

Development & Leadership

Built on 20+ years of luxury spa experience
Five-Phase Framework

Five-Phase Framework

A five-phase framework from vision clarity to expansion
Real Business Acumen

Real Business Acumen

Real business acumen for an industry that has too often been dismissed

Other Partners

WHAT THIS PARTNERSHIP MEANS FOR YOUR PRACTICE

Two Critical Pillars, Connecting Strategy With the Engine

Operational leadership, empowering you as CEO

Through the Spa Profits Accelerator and 1:1 coaching, Erin MacNeil focuses on the leader inside the practice, shaping your vision, financial literacy, sales strategy, and team management so you can step into true CEO ownership.

Digital execution, removing you as the bottleneck

While Erin optimizes your internal operations, Growth99 automates your external growth. High-converting websites, 24/7 Gia AI lead response, and automated follow-ups run seamlessly in the background.

Complete alignment, and why leading practices use both

Coaching without technology leaves your growth capped. Technology without leadership leaves your operations disorganized. Paired together, strategic guidance and the industry’s leading marketing platform give your practice the exact foundation required to scale predictably.

TSBC client advantage, with exclusive platform pricing

As a TSBC client, you unlock preferred pricing on the Growth99 platform. Your Practice Growth Expert will walk you through your exclusive savings and setup options.

Explore

Other partners in the Growth99 ecosystem.

Explore more partners across marketing, education, and consulting.

The Spa Business Coach

Social media and PR for aesthetic practices. Certified Growth99 implementation partner — strategy and platform built as one.

Projected Growth Consulting

Social media and PR for aesthetic practices. Certified Growth99 implementation partner — strategy and platform built as one.

Fifth & Cor

Fifth & Cor

Social media and PR for aesthetic practices. Certified Growth99 implementation partner — strategy and platform built as one.

Transform Your Practice with Growth99

Discover how our integrated marketing automation platform can help you acquire, engage, and retain patients while building your brand and growing your practice.

PRODUCTS

Client Messaging & Automation

Elevate your client communication with
messaging and marketing automation.

5-Star Review Generator

Boost your online reputation with our
innovative review generator.

Website Accessibility & Compliance

Enhance your website accessibility and reduce risk with our thorough ADA compliance functionality.

Gia AI Front Desk Assistant

Respond to leads faster than ever with our powerful Gia AI front desk assistant.

SERVICES

Elevate your online presence with stunning, user-friendly websites that attract and retain clients.

Digital Paid Advertising Management

Maximize reach and ROI with targeted campaigns that put your aesthetic services in front of eager customers

Search Engine Optimization

Boost your visibility and climb search rankings to become the go-to destination for wellness seekers in your area.

Social Media Graphic Design

Capture attention and showcase your expertise with eye-catching visuals that resonate with clients.

GROWTH99 HELPS WITH

All-in-one platform with customer relationship
management and marketing automation.

Data-driven marketing channels to boost your
practice's visibility and growth.

Strengthen client relationships with automated
communications and a variety of channels.

Custom, beautiful, and conversion-focused websites
for aesthetic and elective wellness practices.

Comprehensive marketing, from search engine
optimization to social media management.

LEARN

Stay informed with Growth99's blog. Discover marketing tips, industry insights, and strategies to grow your aesthetic and elective wellness practice.

Unlock expert insights, dive into the latest blogs, and discover ways to supercharge practice growth.

Discover how aesthetic and elective wellness practices like yours have succeeded with Growth99.

See the extensive Growth99 partner network, created to ensure seamless end-to-end functionality.

Tune in for next-level growth strategies and insights on Medical Millionaire by Growth99.

Access quick solutions and expert support to maximize your Growth99 experience.

FEATURED PODCAST
2026 Growth99 Benchmarking Report

2026 State of Aesthetic & Elective Wellness Marketing Report

Discover why top aesthetic practices are pulling away from competitors, and the 5 strategic moves that separate winners from the rest in 2026.
About Us
Contact Us
Sales: 1-877-000-0000

Transform Your Practice with Growth99

Discover how our integrated marketing automation platform can help you acquire, engage, and retain patients while building your brand and growing your practice.

Shelby Miller
shelby miller, founder of ruma aesthetics, looking at camera and smiling
Kelly Hermans
Gretchen Frieling
Brian Harris
Amy Lynn

Trusted by over 1,000+ practices

Join over 1,000 aesthetic and elective wellness practices that have already unlocked their full potential with Growth99.

ariba med spa black logo
dr brian harris black logo
ruma aesthetics black logo
vmd medical spa and wellness clinic black logo
alumina wellness black logo
the spa md black logo

Med Apas/Aesthetics

Wellness

Plastic Surgery

Dental

Dermatology

Laser Hair Removal

Salons

Other Specialties

Med Apas/Aesthetics

Wellness

Plastic Surgery

Dental

Dermatology

Laser Hair Removal

Salons

Other Specialties

Owner/Provider

Practice Manager

Front Office Manager

Franchise/Private Equity

Running Your Practice

All-in-one platform with customer relationship
management and marketing automation.

Marketing Your Practice

Data-driven marketing channels to boost your
practice's visibility and growth.

Engaging Your Clients

Strengthen client relationships with automated
communications and a variety of channels.

Website Development

Custom, beautiful, and conversion-focused websites
for aesthetic and elective wellness practices.

Marketing Services

Comprehensive marketing, from search engine
optimization to social media management.

LEARN

Resources Library

Unlock expert insights, dive into the latest blogs, and
discover ways to supercharge practice growth.

Success Stories

Discover how aesthetic and elective wellness
practices like yours have succeeded with Growth99.

Medical Millionaire Podcast

Tune in for next level growth strategies and insights
from host Cameron Hemphill and guests.

Free Online Review Scan

Instantly assess your practice's online reputation and
uncover areas of improvement.

Free SEO Review Scan

Reveal untapped potential in your website's search
engine rankings and performance.

Customer Help Center

Access quick solutions and expert support to
maximize your Growth99 experience.

FEATURED PODCAST

Medical-Millionaire-Podcast-141

Medical Millionaire Podcast

Elevate your practice to new heights with the Medical Millionaire podcast. Join host Cameron Hemphill and industry guests in uncovering the secrets to a successful practice.

Listen Now »

Client Relationship Management

Streamline your practice with our powerful
customer relationship management tools.

Client Messaging & Automation

Elevate your client communication with
messaging and marketing automation.

5-Star Review Generator

Boost your online reputation with our
innovative review generator.

Web Design & Hosting

Streamline your practice with our powerful
customer relationship management tools.

Digital Paid Advertising Management

Streamline your practice with our powerful
customer relationship management tools.

Search Engine Optimization

Streamline your practice with our powerful
customer relationship management tools.

Social Media Graphic Design

Streamline your practice with our powerful
customer relationship management tools.

Client Relationship Management

Streamline your practice with our powerful
customer relationship management tools.

Online Appointment & Payments

Simplify scheduling and transactions with
seamless online booking and payment.

Client Messaging & Automation

Elevate your client communication with
messaging and marketing automation.

5-Star Review Generator

Boost your online reputation with our
innovative review generator.